10 Crimes Against SEO

“Shiny new website designer, you stand accused of crimes against SEO. The charges are as follows…” To be fair, and especially for a new site, some of these ‘crimes’ will slip through the cracks – that happens. For a site relaunch though there’s no excuse (unless the site has been developed by your 13-year-old nephew). A relaunched […]

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The SEO Audit, Part III

The final part of our basic SEO audit looks primarily at how Google sees your site. Remember that we’re using tools that that are free and don’t require getting under the hood (by looking at GA for instance). So I’d head over to Google’s Page Speed Insights and plug-in the URL you want to check. […]

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The SEO Audit, Part II

After the initial look at a site, phase two of our SEO audit process delves a little deeper without the need to roll up your sleeves and get mired in analytics. To do this we turn to a wonderful tool with a wonderful (!) name: Screaming Frog Spider. SFS as we shall call it from […]

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The SEO audit, Part I

While you can of course glean a lot from just looking at a site as an innocent user, it’s stating the obvious that the real insights come from looking under the hood. But what can you get from that first glance? Well firstly, is it responsive on a mobile device? I keep going on about this, […]

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